As a renowned IoT-focused company, DataPilots wanted to do more than just show their product catalogue — they wanted users to navigate it and find the right solution. The goal was to engage website visitors earlier in their journey and support them with a better, more intuitive online experience.
Customer Service chatbots can often be informative and static, leaving potential customers with unanswered questions or without discovering the right product fit. Further, user needs vary widely — and customer service is limited to office hours. DataPilots recognized all these challenges, and asked for our assistance to address them.
We needed to create a solution that:
- Engaged users before they were ready to get in touch
- Helped visitors find the right products or customer cases based on their own use cases
- Delivered relevant answers instantly, around the clock
- Explained complex offerings in a simple, human-like way
The project was about helping the website user navigate the product catalogue and get the support they need without overburdening DataPilots customer service employees with new tasks.